When entrepreneur Stephon Torrence bought a two-bedroom cottage in the Catskills in January 2022 as an investment, there wasn’t a lot of money or time left to get it renter-ready for summer guests. His solution? Fill it with carefully curated and budget-friendly secondhand items, and invest in one unique selling point: a new deck with a cowboy pool in the back garden.
“I realized early in the process that I’m not offering a space – I’m offering an experience. So everything in the cottage, from the decor to the deck, has been chosen to give guests a lasting memory.”
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